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Search - Investing in Intangible Assets: Finding and Profiting from Hidden Corporate Value (Wiley finance editions)

Investing in Intangible Assets: Finding and Profiting from Hidden Corporate Value (Wiley finance editions)
Investing in Intangible Assets Finding and Profiting from Hidden Corporate Value - Wiley finance editions
Author: Russell L. Parr
Reveals the hidden "magic" of intangible assets - patents, trademarks, formulas, copyrights and brands - and explains in non-technical language how they fuel growth and profitability, and therefore increase stock value.
ISBN-13: 9780471530381
ISBN-10: 0471530387
Pages: 256
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Publisher: John Wiley & Sons Inc
Book Type: Hardcover
Members Wishing: 1
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