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The Invisible Edge: Taking Your Strategy to the Next Level Using Intellectual Property
The Invisible Edge Taking Your Strategy to the Next Level Using Intellectual Property
Author: Mark Blaxill, Ralph Eckardt
How to turn intellectual property into an indispensable source of competitive advantage — Mark Blaxill and Ralph Eckardt have consulted for companies that are highly efficient, full of hard workers and smart managers—yet barely able to eke out a profit. They’ve also worked in undisciplined, mismanaged companies that generate huge margins y...  more »
ISBN-13: 9781591842378
ISBN-10: 1591842379
Publication Date: 3/5/2009
Pages: 352
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Publisher: Portfolio Hardcover
Book Type: Hardcover
Members Wishing: 0
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