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Making Waves: How to Ride the Chaos with Direct Response Integrated Marketing
Making Waves How to Ride the Chaos with Direct Response Integrated Marketing
Author: Mark Davies, Tina Catling
"This book will Make Waves! Davies and Catling challenge you to change how you promote your company in new and exciting ways" — --Sir Tom Farmer"Perceptive insights into the world of marketing, brought to life in a straightforward practical easy read" — --Steve Barrass, Thomas CookThe world of marketing is a turbulent place, moving at an incredibl...  more »
ISBN-13: 9780857082121
ISBN-10: 0857082124
Publication Date: 7/12/2011
Pages: 192
Edition: 1
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Publisher: Wiley
Book Type: Paperback
Members Wishing: 0
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