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Managing Technological Innovation
Managing Technological Innovation
Author: John E. Ettlie
Let Ettlie show you how to take charge of technological change! Technological change is inevitable, but how you respond to change is not. Now, with Ettlie's Managing Technological Innovation you can learn how to harness the power of technology-from simple improvements to breakthroughs-for competitive advantage with proven management principles a...  more »
ISBN-13: 9780471315469
ISBN-10: 047131546X
Publication Date: 3/2000
Pages: 381
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Publisher: John Wiley Sons
Book Type: Paperback
Members Wishing: 0
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