Skip to main content
Member $avings: $82,000,438.90 | Books Available: 668,928 | Members Online: 180
Swap Used Books - Buy New Books at Great Prices!
PBS logo
 
 

Search - Market Research: A Guide to Planning, Methodology and Evaluation

Market Research: A Guide to Planning, Methodology and Evaluation
Market Research A Guide to Planning Methodology and Evaluation
Author: Paul Hague, Peter Jackson
This fully updated third edition of Market Research assumes no previous knowledge of the subject. Through clear, concise advice and real life case studies starting out in market research is made simple. The book covers all the essential topics and includes: planning, desk research, qualitative and quantitative research, sampling, question...  more »
ISBN-13: 9780749429171
ISBN-10: 0749429178
Publication Date: 5/1999
Pages: 224
Rating:
  ?
0 stars, based on 0 rating
Publisher: Kogan Page
Book Type: Paperback
Members Wishing: 0
Reviews: Amazon | Write a Review


Genres:


Back to the Top ↑
By using this Web site, you confirm that you have read, understood, and agreed to be bound by the Terms of Use. As an Amazon Associate we earn from qualifying purchases.
US Patent Number 7,877,315 | Copyright © 2004 - 2025 PaperBackSwap.com. All Rights Reserved.