Skip to main content
PBS logo
 
 

Search - Marketing Channels

Marketing Channels
Marketing Channels
Author: Bert Rosenbloom
Marketing Channels: A Management View, a market leader, is known to provide a management focus and managerial framework to the field of marketing channels. Theory, research, and practice are covered thoroughly and blended into a discussion that stresses decision making implications. This new edition reflects global, socio-cultural, and technol...  more »
ISBN-13: 9780030244827
ISBN-10: 003024482X
Publication Date: 7/24/1998
Pages: 720
Rating:
  ?

0 stars, based on 0 rating
Publisher: Harcourt Brace College Publishers
Book Type: Hardcover
Members Wishing: 0
Reviews: Amazon | Write a Review


Genres: