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Marketing Management
Marketing Management
Author: Mark W. Johnston, Greg W. Marshall
"Marketing Management 1/e" effectively captures and communicates to students how marketing management is really practiced in the 21st century world of business.
ISBN-13: 9780071283182
ISBN-10: 0071283188
Publication Date: 2/1/2009
Pages: 768
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Publisher: McGraw Hill Higher Education
Book Type: Paperback
Members Wishing: 0
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