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Marketing W/Student CD-ROM and PowerWeb
Marketing W/Student CD-ROM and PowerWeb
Author: Michael J Etzel, Bruce J Walker, William J Stanton, Michael Etzel, Bruce Walker, William Stanton
Marketing, 13/e, by Etzel, Walker and Stanton continues to be a popular, low-cost, paperback option in the Principles market. This text is thoroughly revised, completely updated, and continues to incorporate technology, and feature in-text and boxed examples that highlight global issues, technology, ethics, and applied decision making, chapter...  more »
ISBN-13: 9780072553727
ISBN-10: 0072553723
Publication Date: 5/29/2003
Pages: 736
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Publisher: McGraw-Hill/Irwin
Book Type: Paperback
Members Wishing: 0
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