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Media Man: Ted Turner's Improbable Empire (Enterprise) (Enterprise)
Media Man Ted Turner's Improbable Empire - Enterprise Author:Ken Auletta A BusinessWeek Top Ten Business Book of 2004: "Auletta puts the most human of faces on Turner yet [as] a tycoon who has lost his power."BusinessWeek — Ted Turner revolutionized television. Foreseeing cable's potential in its infancy, he parlayed a tiny UHF station in Atlanta into a national superstation, invented C... more »NN, and transformed sports teams and the MGM film library into lucrative programming. Ken Auletta, the most respected media journalist in America, enjoyed unparalleled access to the outspoken and defiant Turner in writing this book (named one of BusinessWeek's Top Ten Books of 2004), capturing the visionary businessman as he builtand losthis improbable empire.
About the series: Enterprise pairs distinguished writers with stories of the economic forces that have shaped the modern worldthe institutions, the entrepreneurs, the ideas. Enterprise introduces a new genrethe business book as literature.« less