Skip to main content
PBS logo
 
 

Search - Multicultural Behavior and Global Business Environments

Multicultural Behavior and Global Business Environments
Multicultural Behavior and Global Business Environments
Author: Erdener Kaynak, Kamal Dean Parhizgar
Managers who ignore or dismiss cultural differences may find themselve s alienating customers and employees, fumbling negotiations, and ultim ately losing sales. In contrast, those who are willing to see the worl d from different perspectives may spot fresh opportunities. Bringing m ultiple cultures together results in synergy, in which t...  more »
ISBN-13: 9780789012623
ISBN-10: 0789012626
Publication Date: 11/7/2001
Pages: 454
Edition: 1
Rating:
  ?

0 stars, based on 0 rating
Publisher: Routledge
Book Type: Paperback
Other Versions: Hardcover
Members Wishing: 0
Reviews: Amazon | Write a Review


Genres: