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On-Line Profits: A Manager's Guide to Electronic Commerce
OnLine Profits A Manager's Guide to Electronic Commerce
Author: Harvard Business School Press
When it comes to doing business on-line, managers are often confused by what they read, embarrassed by what they don't know, and distrustful of what they hear about the risks and rewards. Once again, Peter Keen, together with Craigg Ballance, helps sort the hype from the reality in this practical, easy-to-use glossary. Featuring nearly 200 key t...  more »
ISBN-13: 9780071050593
ISBN-10: 0071050590
Publication Date: 9/1/1997
Pages: 272
Edition: 1
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Publisher: Harvard Business School Press
Book Type: Paperback
Members Wishing: 0
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