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Online Public Relations: A Strategic Approach (PR in Practice)
Online Public Relations A Strategic Approach - PR in Practice
Author: David Phillips, Philip Young
The internet has totally revolutionized the practice of public relations. This revolution has not only affected the way PR professionals communicate but has changed the nature of communication itself. — Founded on theory and practice and firmly aimed at the corporate relations practitioner and strategist and at students, Online Public Relations i...  more »
ISBN-13: 9780749465452
ISBN-10: 074946545X
Publication Date: 11/28/2012
Pages: 288
Edition: Third Edition
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Publisher: Kogan Page
Book Type: Paperback
Members Wishing: 0
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