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Plunkett's Advertising and Branding Industry Almanac: The Only Comprehensive Guide to Advertising Companies and Trends (Plunkett's Advertising & Branding Industry Almanac)
Plunkett's Advertising and Branding Industry Almanac The Only Comprehensive Guide to Advertising Companies and Trends - Plunkett's Advertising & Branding Industry Almanac
Author: Jack W. Plunkett
Vital to businesses of all types, the fields of advertising, marketing and branding are covered in-depth in this important volume, from advertising on radio and television to direct mail, from online advertising to branding and public relations. Analysis of trends, globalization, technologies, finances and more. This carefully-researched book ...  more »
ISBN-13: 9781593920050
ISBN-10: 1593920059
Pages: 450
Edition: Bk&CD-Rom
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Publisher: Plunkett Research
Book Type: Paperback
Members Wishing: 0
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