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Popular Religion in America : The Evangelical Voice (Contributions to the Study of Religion)
Popular Religion in America The Evangelical Voice - Contributions to the Study of Religion
Author: Erling Jorstad
Jorstad attributes the enormous growth of evangelicalism to its ability to blend with American popular culture. He argues that the evangelical movement was able to integrate populist, democratic traditions with a cultural inclusiveness, a mastery of modern technology, and a willingness to use mass media to spread its views. The first part of the...  more »
ISBN-13: 9780313279690
ISBN-10: 0313279691
Publication Date: 4/30/1993
Pages: 240
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Publisher: Greenwood Press
Book Type: Hardcover
Members Wishing: 0
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