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Price Management
Price Management
Author:
This book is a completely updated translation of the German standard work "Preismanagement", a volume which was quoted in the International Journal of Research in Marketing as "a pioneering work in pricing" and was rated highest among eight international pricing books by a comparative survey in Die Betriebswirtschaft. An English language edition... more »
Author:
This book is a completely updated translation of the German standard work "Preismanagement", a volume which was quoted in the International Journal of Research in Marketing as "a pioneering work in pricing" and was rated highest among eight international pricing books by a comparative survey in Die Betriebswirtschaft. An English language edition... more »
ISBN-13: 9780444873279
ISBN-10: 0444873279
Publication Date: 7/1/1989
Pages: 320
Rating: ?
ISBN-10: 0444873279
Publication Date: 7/1/1989
Pages: 320
Rating: ?
0 stars, based on 0 rating
Genres:
