Principles of Economics Author:Moore McDowell "Principles of Economics, European Edition", develops the well regarded US textbook by Frank and Bernanke to reflect the issues and context of economics in Europe. The book presents concepts intuitively using examples drawn from familiar contexts. It relies throughout on a well articulated shortlist of 12 core principles which are reinforced by ... more »real-world examples. Connect is a powerful, web-based assignment management system that makes creating and grading assignments easy. Connect easily manages: assignments, provides immediate response, auto-grade and assess learning.« less