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The Psychology of Advertising in Theory and Practice
The Psychology of Advertising in Theory and Practice
Author: Walter Dill Scott
Title: The Psychology of Advertising in Theory and Practice; a Simple Exposition of the Principles of Psychology in Their Relation to Successful Advertising Publisher: Boston, Small, Maynard
ISBN-13: 9781151732149
ISBN-10: 1151732141
Publication Date: 12/31/2009
Pages: 204
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Publisher: General Books LLC
Book Type: Paperback
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