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Research Methods in Business Studies
Research Methods in Business Studies
Author: Pervez Ghuari, Kjell Gronhaug
A concise, clear and comprehensive introduction to research methods, which equips students with a systematic approach to business research. Written in an accessible style, this book demonstrates the importance of a scientific approach to business research and problem-solving projects. It shows students how to formulate a problem, choose a rese...  more »
ISBN-13: 9780273712046
ISBN-10: 0273712047
Publication Date: 7/14/2010
Pages: 288
Edition: 4
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Publisher: Financial Times Management
Book Type: Paperback
Members Wishing: 0
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