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Sales Force Management: With Excel Spreadsheets
Sales Force Management With Excel Spreadsheets
Author: Gilbert A. Churchill, etc.
This is a research/theory-based text that cites the theoretical foundations of sales management and blends this with current industry examples and applications. It will appeal to a variety of teaching approaches: to those instructors who primarily emphasize the lecture-discussion approach, or to those who prefer case-oriented instruction. No mat...  more »
ISBN-13: 9780071213219
ISBN-10: 007121321X
Publication Date: 9/1/2002
Pages: 768
Edition: 7th
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Publisher: McGraw-Hill Publishing Co.
Book Type: Paperback
Members Wishing: 0
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