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Sport and the Media: Managing the Nexus (Sport Management Series)
Sport and the Media Managing the Nexus - Sport Management Series
Author: Matthew Nicholson, Anthony Kerr, Merryn Sherwood
Successful media relations and a sound communication strategy are essential for all sport organizations. Any successful manager working in sport must have a clear understanding of how the media works, as well as the practical skills to manage the communication process. Now in a fully revised and updated second edition, Sport and the Media: Manag...  more »
ISBN-13: 9780415839822
ISBN-10: 0415839823
Publication Date: 7/9/2015
Pages: 316
Edition: 2
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Publisher: Routledge
Book Type: Paperback
Members Wishing: 0
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