Skip to main content
PBS logo
 
 

Search - The Spot: The Rise of Political Advertising on Television

The Spot: The Rise of Political Advertising on Television
The Spot The Rise of Political Advertising on Television
Author: Edwin Diamond, Stephen Bates
Political advertising on television represents a form of persuasion scarcely thirty years old. Already, however, the short thirty-to-sixty-second political commercial, or polispot, has developed both distinct rhetorical modes and distinct visual styles. The polispot has also grown to dominate political campaigns in this country, especially in th...  more »
ISBN-13: 9780262040754
ISBN-10: 0262040751
Publication Date: 7/1984
Pages: 416
Rating:
  ?
0 stars, based on 0 rating
Publisher: MIT Press
Book Type: Unknown Binding
Other Versions: Paperback, Hardcover
Members Wishing: 0
Reviews: Amazon | Write a Review


Genres:


Back to the Top ↑
By using this Web site, you confirm that you have read, understood, and agreed to be bound by the Terms of Use. As an Amazon Associate we earn from qualifying purchases.
US Patent Number 7,877,315 | Copyright © 2004 - 2024 PaperBackSwap.com. All Rights Reserved.