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Strategic Database Marketing
Strategic Database Marketing
Author:
Rob Jackson and Paul Wang have swept aside the confusion that surrounds database technology and replaced it with the knowledge and competitive spirit it takes to create the kind of marketing system that will drive the growth of every successful organization. This important book looks into the future and shows marketers and business managers how... more »
Author:
Rob Jackson and Paul Wang have swept aside the confusion that surrounds database technology and replaced it with the knowledge and competitive spirit it takes to create the kind of marketing system that will drive the growth of every successful organization. This important book looks into the future and shows marketers and business managers how... more »
ISBN-13: 9780844232324
ISBN-10: 0844232327
Publication Date: 7/11/1998
Pages: 288
Rating: ?
ISBN-10: 0844232327
Publication Date: 7/11/1998
Pages: 288
Rating: ?
0 stars, based on 0 rating
Genres:
- Business & Money >> General
- Business & Money >> Marketing & Sales >> Advertising
- Business & Money >> Marketing & Sales >> Marketing >> General
- Business & Money >> Marketing & Sales >> Marketing >> Multilevel
- Computers & Technology >> Web Development & Design >> Internet Commerce >> General
- Computers & Technology >> Business Technology >> Web Marketing
