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Strategic Management: Concepts and Cases
Strategic Management Concepts and Cases
Author: Alonzo J. Strickland, Arthur A. Thompson
This text includes recent research in strategy in a way that students can understand and apply to business cases and problems. Also, it offers coverage of strategy implementation, which many instructors think is critical if students are to understand the how and not just the what and why. This book also includes coverage of Michael Porter's clas...  more »
ISBN-13: 9780071121316
ISBN-10: 0071121315
Publication Date: 1/30/2001
Edition: 13th International s
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Publisher: Mayfield Publishing Co ,U.S.
Book Type: Paperback
Other Versions: Hardcover
Members Wishing: 0
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