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Strategy: Core Concepts, Analytical Tools, Readings
Strategy Core Concepts Analytical Tools Readings
Author: Jr., Arthur A Thompson, John E Gamble, A. J. Strickland III
"Winning in the Marketplace" is the newest offering from proven authors Thompson, Gamble, and Strickland. As in previous works, this text includes the most recent research in strategy, presented in a way that students can understand and apply it to business cases and problems. With fewer chapters and pages than previous texts by these authors, t...  more »
ISBN-13: 9780072999464
ISBN-10: 0072999462
Publication Date: 6/3/2005
Pages: 520
Edition: 2
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Publisher: McGraw-Hill/Irwin
Book Type: Paperback
Members Wishing: 0
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