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Successful Product Management: A Guide to Strategy, Planning and Development (Sales Marketing Series)
Successful Product Management A Guide to Strategy Planning and Development - Sales Marketing Series
Author: Stephen Morse
There are many product managers. Often their responsiblities are extensive and expectations of performance overwhelming. In this second edition, Stephen Morse focuses on the skills and techniques the product manager needs to be effective. It offers a practical approach to the product management system, covering all aspects of the tasks, ...  more »
ISBN-13: 9780749427023
ISBN-10: 0749427027
Publication Date: 7/1/1998
Pages: 150
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Publisher: Kogan Page
Book Type: Paperback
Members Wishing: 0
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