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Telecommunications: An Introduction to Electronic Media
Telecommunications An Introduction to Electronic Media Author:Lynne Schafer Gross This concise well-written text teaches students the essentials of telecommunications, whether they are consumers or future media practitioners. Telecommunications: An Introduction to Electronic Media, 7/edivides into two main sections: Section I focuses on the various media forms (i.e. commercial radio, cable television) and Section II... more » focuses on the functions of media (i.e. programming, advertising). The chapters may be read in any sequence (with a glossary helping readers with unfamiliar terms if later chapters are read first).« less