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Search - Theory and Applications of Consumer Search Models: Analyses of Advertising, Price Controls, and Health Plan Choice

Theory and Applications of Consumer Search Models: Analyses of Advertising, Price Controls, and Health Plan Choice
Theory and Applications of Consumer Search Models Analyses of Advertising Price Controls and Health Plan Choice
Author: Ian McCarthy
A natural result for homogeneous good markets is that competition will drive all firms to charge the same price, but substantial empirical evidence rejects this condition. Consumer search models provide a theoretical explanation for these phenomena. This manuscript extends the consumer search literature with an analysis of the effects of ...  more »
ISBN-13: 9783838325484
ISBN-10: 3838325486
Publication Date: 11/13/2009
Pages: 132
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Publisher: LAP Lambert Academic Publishing
Book Type: Paperback
Members Wishing: 0
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