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Upravlenie marketingom. Vypusk 2. Instrumenty reklamy
Upravlenie marketingom Vypusk 2 Instrumenty reklamy
Author: Bell
Instrumenty reklamy'' - vtoraya kniga serii ''Upravlenie marketingom: opyt i problemy''. Ee avtory - rukovoditeli krupnejshikh mirovykh i reklamnykh agentstv - Interpublic Group, Grey Global Group, FCB Worldwide, Leo Burnett Worldwide, Ogilvy & Mather i ryada drugikh izvestnykh kompanij - govoryat o svoem ponimanii naibolee suschestvennykh tende...  more »
ISBN-13: 9785961401363
ISBN-10: 5961401367
Pages: 180
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Publisher: Al'pina Biznes Buks
Book Type: Paperback
Members Wishing: 0
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