Ursula Nordstrom (February 2, 1910 - October 11, 1988) was publisher and editor in chief of juvenile books at Harper & Row from 1940 to 1973. She also authored the 1960 children's book The Secret Language. A collection of her correspondence was published in 1998, as Dear Genius: the Letters of Ursula Nordstrom.
Ursula Nordstom was born in Manhattan and grew up in New York City. She took business courses at the Scudder School in New York before being hired as a clerk in the textbook department of Harper & Brothers and later as an assistant in the Harper Books for Boys and Girls section.
Nordstrom is credited with presiding over a transformation in children's literature in which morality tales written for adult approval gave way to works that instead appealed to children's imaginations and emotions.
She edited some of the milestones of children's literature, including E. B. White's Stuart Little (1945) and Charlotte's Web (1952), Margaret Wise Brown's Goodnight Moon (1947), Crockett Johnson's Harold and the Purple Crayon (1955), Syd Hoff's Danny and the Dinosaur (1958), Maurice Sendak's Where the Wild Things Are (1963), and Shel Silverstein's Where the Sidewalk Ends (1974).
Other authors she edited included Laura Ingalls Wilder, Margaret Wise Brown, Ruth Krauss, Crockett Johnson, Charlotte Zolotow, John Steptoe, M.E. Kerr, Arnold Lobel, among others.
Nordstrom began at Harper & Row in 1936 and was promoted to editor in chief of the Department of Books for Boys and Girls in 1940. In 1960 she became Harper's first female vice president. She stepped down as publisher in 1973, but continued on as senior editor with her own imprint, Ursula Nordstrom Books, until 1979. She was succeeded by her protege, author Charlotte Zolotow, who began her career as Nordstrom's stenographer.