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Winning the Service Game
Winning the Service Game
Author: Harvard Business School Press
Companies that master the rules of the service game can outperform the competition. The key to winning is understanding that the customer experiences the way an organization is managed-from the treatment of the employees to the condition of the physical plant. Winning the Service Game presents over fifty explicit rules for creating and managing ...  more »
ISBN-13: 9780071036139
ISBN-10: 007103613X
Publication Date: 2/1/1995
Pages: 295
Edition: 1
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Publisher: Harvard Business School Press
Book Type: Hardcover
Members Wishing: 0
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