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ZFB Special Issue 2/2007: Innovation Orientation, Innovativeness and Innovation Success
ZFB Special Issue 2/2007 Innovation Orientation Innovativeness and Innovation Success
Author: Ernst, Prof. Dr. Holger, Gemüden, Prof. Dr. Hans Georg
Radicalness of an innovation or "innovativeness" has become a major theme of Innovation Management during the last years. With an ongoing "innoflation" of the term "innovation" researchers in innovation management have sought to differentiate between different types of innovation which mainly differ in the degree of innovativeness. Terms like ...  more »
ISBN-13: 9783834906984
ISBN-10: 3834906980
Publication Date: 2/1/2007
Pages: 140
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Publisher: Gabler
Book Type: Paperback
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