Bryce W. (Calliope) - , reviewed on 11/8/2011 + 24 more book reviews

Helpful Score: 1

While Gladwell delivers another book filled with interesting observations and anecdotes, for me Blink was not nearly as successful as The Tipping Point.

In Blink, Gladwell talks about the power of the first impression, in making decisions with good understanding if not complete information and the effectiveness of "small slicing." But he also talks about the dangers of all those things and lists many, many situations where first impressions go terribly awry. In The Tipping Point, there was a clear action item: Here are the personalities that make an idea/movement/product "tip" and here are steps you can take to capitalize on those personalities. I think it's the immediate workability that makes The Tipping Point the stronger book. In the wrong hands, Blink can be used to wave away every mistake and bad judgement a person makes.

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