Skip to main content
PBS logo
 
 

Book Review of Charlatan: America's Most Dangerous Huckster, the Man Who Pursued Him, and the Age of Flimflam

Charlatan: America's Most Dangerous Huckster, the Man Who Pursued Him, and the Age of Flimflam
reviewed on + 29 more book reviews


Great book, easy, fast read. In conversing with the person who sent me this book, she had a personal interest in this story because she lived in Little Rock, and sent me some links about Brinkley.

http://www.kansasmemory.org/item/210693
http://www.rrmerritt.com/mabelvale/MHS_Brinkley_Pamplet.htm
http://www.kansasmemory.org/item/213226
http://wfmu.org/LCD/GreatDJ/Brinkley.html

If you like radio history, you will love this book. Dr. Brinkley was well, no doctor, what IS interesting is how he survived, used new technology to sell a worthless product. The end of the book is a real kicker. When it was all said and done he escaped without punishment. He litterally got away with murder.

Best factoid in the book, a Physician in the 1930s made 3,000 to 7,000 dollars (7,000 as a specialist) a year. I figured that Brinkley's standard treatment at $750 dollars translates to 10,0000 to 15,000 dollars into today's money. Brinkley was making about 1 million dollars a year and did promotion and public relations well. He also was one of the first mass marketers to use radio. He was no dummy! Great book. A very fun read. Too bad Brinkley was a charlatan!

http://en.wikipedia.org/wiki/John_R._Brinkley
don't miss http://www.matthewmusial.com/brnkpgs/brnkpgs.htm