Book Reviews of Call of the Mall : The Geography of Shopping by the Author of Why We Buy

Call of the Mall : The Geography of Shopping by the Author of Why We Buy
Call of the Mall The Geography of Shopping by the Author of Why We Buy
Author: Paco Underhill
ISBN-13: 9780743235914
ISBN-10: 0743235916
Publication Date: 2/3/2004
Pages: 240
Rating:
  • Currently 4.3/5 Stars.
 7

4.3 stars, based on 7 ratings
Publisher: Simon Schuster
Book Type: Hardcover
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reviewed Call of the Mall : The Geography of Shopping by the Author of Why We Buy on + 53 more book reviews
Good critique of how malls are set up and how stores approach shoppers to get them to buy. Raises the question of whether or not the mall is the most effective system for getting people to buy goods and discusses the place that malls have within American and world culture.