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Marketing
Marketing
Author: Paul Baines, Chris Fill, Kelly Page
Marketing offers students and lecturers an integrated learning solution that combines accessible narrative with a diverse range of electronic tools available on the book's website and DVD. The purpose of this package is to bring contemporary marketing perspectives to life for students new to the concept of marketing, and for it to be motivationa...  more »
ISBN-13: 9780199290437
ISBN-10: 0199290431
Publication Date: 5/15/2008
Pages: 704
Edition: Pap/Psc
Rating:
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Publisher: Oxford University Press, USA
Book Type: Paperback
Members Wishing: 0
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