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Book Reviews of Rocking the Ages: The Yankelovich Report of Generational Marketing

Rocking the Ages: The Yankelovich Report of Generational Marketing
Rocking the Ages The Yankelovich Report of Generational Marketing
Author: J. Walker Smith, Ann Clurman
ISBN-13: 9780887308130
ISBN-10: 0887308139
Publication Date: 3/1997
Pages: 336
Rating:
  • Currently 2.8/5 Stars.
 3
2.8 stars, based on 3 ratings
Publisher: Harperbusiness
Book Type: Hardcover
Reviews: Amazon | Write a Review

Book Reviews submitted by our Members...sorted by voted most helpful

 buzzby avatar reviewed Rocking the Ages: The Yankelovich Report of Generational Marketing on + 6062 more book reviews
Looks like an orgy of stereotyping baby boomers, generation Xers, and greatest generationers.

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