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Churchill/Ford/Walker's Sales Force Management with Excel Spreadsheets
Churchill/Ford/Walker's Sales Force Management with Excel Spreadsheets
Author: Mark W Johnston, Greg W. Marshall
Churchill, Ford, and Walker’s Sales Force Management, 7/e, now authored by Johnston and Marshall, is a research/ theory based text that cites the theoretical foundations of sales management and blends this with current industry examples and applications. This book will appeal to a variety of teaching approaches-to those instructors who pr...  more »
ISBN-13: 9780072826340
ISBN-10: 0072826347
Publication Date: 7/22/2002
Pages: 600
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Publisher: McGraw-Hill/Irwin
Book Type: Hardcover
Members Wishing: 0
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