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Fundamentals of Selling: Customers for Life Through Service (The Mcgraw-Hill/Irwin Series in Marketing)
Fundamentals of Selling Customers for Life Through Service - The Mcgraw-Hill/Irwin Series in Marketing
Author: Charles M. Futrell
FUNDAMENTALS OF SELLING: Customers For Life Through Service, 9/e is one of McGraw-Hill?s best-selling texts in the Selling discipline. Its approach is classic and practical and emphasizes role-plays. FUNDAMENTALS, written by a salesperson turned teacher, draws widely from Charles Futrell?s experience as a sales professional rather than from a s...  more »
ISBN-13: 9780072834611
ISBN-10: 0072834617
Pages: 610
Edition: 8th
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Publisher: Irwin/McGraw-Hill
Book Type: Hardcover
Members Wishing: 0
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