Skip to main content
PBS logo
 
 

Search - The New Rules of Marketing & PR: How to Use Social Media, Online Video, Mobile Applications, Blogs, News Releases, and Viral Marketing to Reach Buyers Directly

The New Rules of Marketing & PR: How to Use Social Media, Online Video, Mobile Applications, Blogs, News Releases, and Viral Marketing to Reach Buyers Directly
The New Rules of Marketing PR How to Use Social Media Online Video Mobile Applications Blogs News Releases and Viral Marketing to Reach Buyers Directly
Author: David Meerman Scott
David Meerman Scotts marketing bible has become a modern day business classic. This is the book every ambitious, forward-thinking, progressive marketer or publicist has at the front of their shelf. Business communication has changed over the recent years. Creative ad copy is no longer enough. The New Rules of Marketing and PR has brought th...  more »
ISBN-13: 9781118026984
ISBN-10: 1118026985
Publication Date: 8/30/2011
Pages: 320
Edition: 3
Rating:
  • Currently 3/5 Stars.
 1

3 stars, based on 1 rating
Publisher: Wiley
Book Type: Paperback
Members Wishing: 0
Reviews: Amazon | Write a Review


Genres: