Raving Fans : A Revolutionary Approach To Customer Service
Raving Fans A Revolutionary Approach To Customer Service Author:Ken Blanchard, Sheldon Bowles "Your customers are only satisfied because their expectations are so low and because no one else is doing better. Just having satisfied customers isn't good enough anymore. If you really want a booming business, you have to create Raving Fans." This, in a nutshell, is the advice given to a new Area Manager on his first day--in an extraordinary b... more »usiness book that will help everyone, in every kind of organization or business, deliver stunning customer service and achieve miraculous bottom-line results. Written in the parable style of The One Minute Manager, Raving Fans uses a brilliantly simple and charming story to teach how to define a vision, learn what a customer really wants, institute effective systems, and make Raving Fan Service a constant feature--not just another program of the month. America is in the midst of a service crisis that has left a wake of disillusioned customers from coast to coast. Raving Fans includes startling new tips and innovative techniques that can help anyone create a revolution in any workplace--and turn their customers into raving, spending fans.« less
Great book - my company has actually taken this book as the company's philosiphy. We have raving fan awards and this has quickly become the business "bible" for our organization of 7000 employees! I highly recommend.
Customer service is a completely different world now than it was in the 80s, actually, it's a completely different world about every six months. It's difficult to find a book that can truly teach you something new, something relevant, and something useful even now. This book stays in my permanent collection, I've read through it more than once and referred to it several times, and it has given me several good ideas that I use daily. This is one of the only true useful business books out there. It's an easy read, but powerfully correct. I recommend this book to anyone interested in business.