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UnBranding: 100 Branding Lessons for the Age of Disruption
UnBranding 100 Branding Lessons for the Age of Disruption
Author: Scott Stratten, Alison Stratten
UnBranding breaks through the noise of disruption. We live in a transformative time. The digital age has given us unlimited access to information and affected all our traditional business relationships ? from how we hire and manage, to how we communicate with our current and would-be customers. Innovation continues to create opportunities for em...  more »
ISBN-13: 9781119417019
ISBN-10: 1119417015
Publication Date: 10/9/2017
Pages: 320
Edition: 1
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Publisher: Wiley
Book Type: Hardcover
Members Wishing: 2
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