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Book Review of The New Rules of Marketing and PR: How to Use News Releases, Blogs, Podcasting, Viral Marketing and Online Media to Reach Buyers Directly

The New Rules of Marketing and PR: How to Use News Releases, Blogs, Podcasting, Viral Marketing and Online Media to Reach Buyers Directly
The New Rules of Marketing and PR: How to Use News Releases, Blogs, Podcasting, Viral Marketing and Online Media to Reach Buyers Directly
Author: David Meerman Scott
Genre: Business & Money
Book Type: Paperback
daojones avatar reviewed on + 8 more book reviews
Helpful Score: 1


Gave it three stars because this is not a good book for small business owners like me. If you work for a large company and play in the big leagues read it. But if you're a little guy it's a waste of your time.



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