Skip to main content
PBS logo
 
 

Search - Customer Experience Management: A Revolutionary Approach to Connecting with Your Customers

Customer Experience Management: A Revolutionary Approach to Connecting with Your Customers
Customer Experience Management A Revolutionary Approach to Connecting with Your Customers
Author: Bernd H. Schmitt, Bernd Schmitt
In Customer Experience Management, renowned consultant and marketing thinker Bernd Schmitt follows up on his groundbreaking book Experiential Marketing by introducing a new and visionary approach to marketing called customer experience management (CEM). In this book, Schmitt demonstrates how to put his CEM framework to work ...  more »
Info icon
ISBN-13: 9780471237747
ISBN-10: 0471237744
Publication Date: 1/31/2003
Pages: 288
Rating:
  ?
0 stars, based on 0 rating
Publisher: Wiley
Book Type: Hardcover
Reviews: Amazon | Write a Review


Genres:


Back to the Top ↑
By using this Web site, you confirm that you have read, understood, and agreed to be bound by the Terms of Use. As an Amazon Associate we earn from qualifying purchases.
US Patent Number 7,877,315 | Copyright © 2004 - 2025 PaperBackSwap.com. All Rights Reserved.