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Search - List of Books by Fred Reichheld

Frederick F. Reichheld (born 1952, Cleveland) is a United States business author and business strategist best known for his research and writing on the loyalty business model and Loyalty Marketing. His books include The Loyalty Effect (1996), Loyalty Rules! (2001), and The Ultimate Question: Driving Good Profits and True Growth (2006). He has also authored articles for business publications such as Harvard Business Review. He speaks on loyalty and other business topics at management conferences and similar events.

Reichheld is a Fellow of the management consultancy Bain & Company, where he has worked since 1977. In 2003, Consulting Magazine named him one of the world's top 25 consultants. The Economist magazine called him "the high priest of the loyalty cult" in 2001.

His most recent book, The Ultimate Question, focuses on Net Promoter Score® (NPS), a concept he developed based on his research in measuring customer satisfaction, customer retention and its link to revenue growth and profitability. This metric serves as an indicator of the loyalty and advocacy customers show for a company.

Reichheld holds a B.A. from Harvard College (1974) and an MBA from Harvard Business School (1978).

® Net Promoter, NPS, and Net Promoter Score are trademarks of Bain & Company, Inc., Satmetrix Systems, Inc. and Fred Reichheld
This author page uses material from the Wikipedia article "Fred Reichheld", which is released under the Creative Commons Attribution-Share-Alike License 3.0
Total Books: 10
Winning on Purpose The Unbeatable Strategy of Loving Customers
2021 - Winning on Purpose the Unbeatable Strategy of Loving Customers (Hardcover)
ISBN-13: 9781647821784
ISBN-10: 1647821789
Genre: Business & Money
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HBR's 10 Must Reads on Strategic Marketing
2016 - Hbr's 10 Must Reads on Strategic Marketing (Audio CD)Audio CD
ISBN-13: 9781531836573
ISBN-10: 1531836577
Genre: Business & Money
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HBR's 10 Must Reads on Strategic Marketing
2016 - Hbr's 10 Must Reads on Strategic Marketing (Audio CD)Audio CD
ISBN-13: 9781511367257
ISBN-10: 1511367253
Genre: Business & Money
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The Ultimate Question Driving Good Profits and True Growth
2012 - The Ultimate Question Driving Good Profits and True Growth (Audio CD)Hardcover
ISBN-13: 9781455893522
ISBN-10: 1455893528
Genres: Business & Money, Self-Help
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The Ultimate Question 20 How Net Promoter Companies Thrive in a CustomerDriven World
The Ultimate Question 20  How Net Promoter Companies Thrive in a CustomerDriven World
2011 - The Ultimate Question 20 How Net Promoter Companies Thrive in a Customerdriven World [Revised and Expanded Edition] (Hardcover)
ISBN-13: 9781422173350
ISBN-10: 1422173356
Genre: Business & Money
  • Currently 2/5 Stars.
 1

The Ultimate Question Driving Good Profits and True Growth
2006 - The Ultimate Question Driving Good Profits and True Growth (Hardcover)Audio CD
ISBN-13: 9781591397830
ISBN-10: 1591397839
Genre: Business & Money
  • Currently 3.8/5 Stars.
 5

Buoni e cattivi profitti Il cliente come promotore dell'impresa
2006 - Buoni E Cattivi Profitti Il Cliente Come Promotore Dell'impresa (Paperback)
ISBN-13: 9788845313226
ISBN-10: 8845313220
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