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The Membership Economy: Find Your Super Users, Master the Forever Transaction, and Build Recurring Revenue
The Membership Economy Find Your Super Users Master the Forever Transaction and Build Recurring Revenue
Author: Robbie Kellman Baxter
The "membership" business models of Netflix, Weight Watchers, and other industry giants revealed?and how you can use them to lead your company to the top of the food chain For decades, consumers and businesses have joined clubs, bought products and accessed services using a subscription model. But it has only been in recent years that the model ...  more »
ISBN-13: 9780071839327
ISBN-10: 0071839321
Publication Date: 2/27/2015
Pages: 288
Edition: 1
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Publisher: McGraw-Hill
Book Type: Hardcover
Other Versions: Audio CD
Members Wishing: 1
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